Illamasqua is a makeup brand created by Marketing Guru Julian Kynaston. The brand name is word combination of 'Illusion' and 'Masquerade' and the brand has proven extremely successful becoming one of the fastest growing makeup brands ever.

The meaning of Illamasqua and other makeup brands

You might also be interested to know that several other make up brands have stories behind their brand names.

For example:

Chanel - From a French name meaning 'Pipe'

Shiseido - Named after its founder Kabushiki-gaisha Shiseidō

L'Oréal - Actually a made up name that sounded a little bit like "Auréale" which means halo in French.

If you're interested in the unexpected meaning behind brand names like Illamasqua, then you might want to check out this short video:

The word 'Illamasqua' means 'illusion' and 'masquerade.' It is a word created by Julian Kynaston as a name for his makeup brand.

With no previous experience of cosmetics, Kynaston launched this hugely successful brand in 2008. Since then, the former marketing guru from Yorkshire has enjoyed massive creative and commercial success.

The Illamasqua brand is known for theatrical, otherworldly looks.

Edgy and innovative, Illamasqua is about fantastical styles and real drama. In fact, the company has been as daring as to associate itself with beauty after death, getting involved with funeral home make up with its Afterlife range.

http://www.stylist.co.uk/beauty/illamasqua-unveils-afterlife-make-up-service