A double barrelled question is when you put together two ambiguous questions which do in fact sound like one question. For example, one question that lends itself to different possible answers to its subparts is called a double barrelled press. The notion of this double barrelled theme means that the question could bring a 'yes' response to the first part and a 'no' response to the latter part.
In this instance it would probably be better to ask two questions; ie: "Do you think there is an honest market for the product, and do you think the product will sell powerfully?"
The answers in this situation may be 'yes' to the second and 'no' to the first, 'yes' to the first and 'no' to the second. If we decided to combine the two questions and asked a double barrelled question we may confuse the respondents which may result in uncertain answers. So, double barrelled questions should be eliminated if possible.
An example of another double barrelled question is "to what extent would you say you are happy?" Respondents might find it difficult to decide whether the response is directed to the workplace, general wellbeing, career or all of the above.
In this instance it would probably be better to ask two questions; ie: "Do you think there is an honest market for the product, and do you think the product will sell powerfully?"
The answers in this situation may be 'yes' to the second and 'no' to the first, 'yes' to the first and 'no' to the second. If we decided to combine the two questions and asked a double barrelled question we may confuse the respondents which may result in uncertain answers. So, double barrelled questions should be eliminated if possible.
An example of another double barrelled question is "to what extent would you say you are happy?" Respondents might find it difficult to decide whether the response is directed to the workplace, general wellbeing, career or all of the above.
